In the fast-paced world of digital fundraising, nonprofits and advertisers are on a constant quest to enhance their impact and connect with a broader audience. The key to this success lies in deciphering the intricate world of data-driven insights. These insights,...
Crafting an attention-grabbing subject line is like the key to opening the door to your emails—it has got to be just right! To help you avoid the pitfalls and get your emails opened, here are three things you should never do with your subject line. 1. Avoid the Snooze...
Guess what? There is a secret weapon to boost your ministry or organization, and it is called partner email. These are like your very own squad of messengers, reaching out to the perfect crowd who is eager to hear from you. It is like magic—extending your reach,...
If you’ve been involved in marketing for your organization or ministry, you’ve probably heard the term “display advertising” used at some point. But with all of the various digital marketing terms that get tossed around, often interchangeably, the definition and...
The world of digital advertising and fundraising changes quickly. Over the past three years, those changes accelerated through significant initiatives by major players in the tech industry such as Apple, Google, and Facebook, as well as shifts in user behavior caused...
Instagram Reels have been a dynamic addition to the social media platform that enables users to create and distribute short, engaging video clips accompanied by music. As it has quickly gained widespread popularity, it presents a tremendous opportunity for ministries...
