by Andy Walker, Director of Integrated Communications, Infinity Concepts | May 15, 2023 | Digital, Marketing
If you’ve been involved in marketing for your organization or ministry, you’ve probably heard the term “display advertising” used at some point. But with all of the various digital marketing terms that get tossed around, often interchangeably, the definition and...
by George Konetes, Director of Client Success, Infinity Concepts | May 15, 2023 | Marketing
Many ministries are on YouTube, but they are not leveraging YouTube. There is a difference. Having a presence and getting traction are not the same thing. To make an impact with YouTube, it must be used intentionally as a distinct video communication channel. If you...
