If you are wondering whether YouTube ads are worth your time and budget, the answer is likely yes. YouTube is the world’s leading video platform, with over two billion active users consuming everything from how-to videos and product reviews to nonprofit stories and...
Donor acquisition is crucial for ministries and nonprofits to thrive. Gaining new donors each year helps offset natural donor loss and expands your organization’s reach and impact. But how much does it really cost to bring a new donor on board? The answer lies in a...
Promoting a book to a Christian audience requires more than simply listing it online—it calls for intentional strategy, spiritual sensitivity, and a deep understanding of the values and habits of faith-based readers. Whether your book is a devotional, a novel with...
To prepare your nonprofit for a crisis, proactive planning and a clear communication strategy are essential. A crisis, whether internal or public, can challenge your organization’s reputation and operations. Taking these steps now ensures readiness when a crisis...
Absolutely! A strong social media presence can play a pivotal role in deepening relationships with your supporters and increasing donations for your nonprofit or ministry. Many of your donors are already on platforms like Facebook and Instagram, scrolling through...
Deciding how much of your media budget to allocate to email marketing can be a crucial decision for organizations looking to maximize their outreach and engagement. While there is no one-size-fits-all answer, several factors can help determine the right percentage for...
