Let us be honest: our lives revolve around our calendars. Scheduling everything from soccer practice to oil changes, doctors’ appointments, business meetings, and family reunions helps us stay organized and ensures we do not forget important events. This...
If your emails keep landing in the spam folder, it can be incredibly frustrating, especially when you are trying to maintain regular communication with your donors. Email is a powerful and cost-effective tool for building donor loyalty, sharing impactful stories, and...
To address issues with poor performing fundraising, the key strategy is optimization. Optimization is a buzzword these days across many fields. The dictionary broadly defines it as making the best of a situation or circumstance. This overgeneralized definition...
What consistently captures the interest of publishers? The mighty e-newsletter. Publishers these days are constantly hunting for the best ways to expand their audience and secure new subscribers. While social media might seem like a go-to for a quick traffic bump, it...
Picture this: You have put your heart and soul into crafting the perfect campaign to catch the eye of potential donors. Your targeted ads have cut through the endless online buzz, bringing hopeful supporters right to your donation page. They are just a few taps and...
In today’s digital age, email remains a powerful tool for advertisers, ministries, and nonprofits to connect with their audience. However, with inboxes more crowded than ever, standing out is a challenge. Here are five proven strategies to engage your audience through...
