If your nonprofit is trying to grow its donor base, raise awareness, or boost engagement, you already know how important marketing is. But many organizations simply do not have the time, expertise, or staff to build and manage an effective strategy on their own. That...
When a major fundraising campaign falls flat, it can feel discouraging. But here is the good news: Failure is not the end of the story—it is often the beginning of your next big success. Many of the most effective campaigns today were built on the lessons learned from...
Matching gift campaigns are a powerful way to inspire generosity—and when communicated well, they can multiply both impact and engagement. But in a world of overflowing inboxes, how can your message rise above the noise and reach hearts that are ready to give? Lead...
If you are wondering whether YouTube ads are worth your time and budget, the answer is likely yes. YouTube is the world’s leading video platform, with over two billion active users consuming everything from how-to videos and product reviews to nonprofit stories and...
Donor acquisition is crucial for ministries and nonprofits to thrive. Gaining new donors each year helps offset natural donor loss and expands your organization’s reach and impact. But how much does it really cost to bring a new donor on board? The answer lies in a...
Promoting a book to a Christian audience requires more than simply listing it online—it calls for intentional strategy, spiritual sensitivity, and a deep understanding of the values and habits of faith-based readers. Whether your book is a devotional, a novel with...
