In today’s digital world, Christian organizations have a powerful opportunity to expand their fundraising efforts online. By utilizing digital platforms, you can connect with more donors and amplify your impact. Here are seven practical strategies to help your...
Over two decades of training and coaching leaders, I have identified four powerful approaches to learning: teaching, training, coaching, and mentoring. These methods form the foundation of the 4D Growth Framework, a comprehensive system designed to enhance knowledge,...
Absolutely! A strong social media presence can play a pivotal role in deepening relationships with your supporters and increasing donations for your nonprofit or ministry. Many of your donors are already on platforms like Facebook and Instagram, scrolling through...
When I was just starting out as a freelance writer (quite a few years ago!), a seasoned journalist gave me invaluable advice: For every story she wrote, she aimed to place it in four or five different outlets. The lesson was simple—work smarter, not harder. As a young...
As a fundraising and marketing professional, you are familiar with tracking a variety of metrics—ROI, cost-per-donor, engagement rates—but there is one often-overlooked metric that can dramatically improve your results: landing page conversion rate. Your landing page...