If you have ever checked reviews before buying something online, you already understand the power of social proof. We trust what other people trust. And in today’s digital world, that principle applies just as much to nonprofits as it does to businesses. So what...
Every nonprofit wants to reach more people, inspire generosity, and build lasting relationships with donors. To do that, most organizations rely on a mix of tools—email, social media, paid ads, and their website. The challenge? Too often, these channels operate in...
The Google Ads Grant is a powerful program that gives eligible nonprofits up to $10,000 a month in free Google search advertising. These ads appear when people search for keywords related to your mission, programs, or services—helping you reach people who are already...
You worked hard to get that first donation—and that is a big win! But if your new donor never gives again, it is a missed opportunity to build a lasting relationship. The truth is, your long-term success does not come from one-time gifts. It comes from turning...
Big ideas are exciting—but ideas alone do not move missions forward. To make a real impact, you need a mix of intention, strategy, and follow-through. Whether you are launching a campaign, refreshing your brand, or mapping out a content strategy, one simple approach...