Donor acquisition is crucial for ministries and nonprofits to thrive. Gaining new donors each year helps offset natural donor loss and expands your organization’s reach and impact. But how much does it really cost to bring a new donor on board? The answer lies in a...
Storytelling is more than a buzzword—it is one of the most powerful tools your nonprofit can use. A heartfelt story connects people to your mission, captures attention, and motivates action. But truly effective storytelling takes more than passion. It requires...
As technology advances and donor expectations shift, organizations must adapt to stay connected with their supporters. Here are five key trends shaping nonprofit fundraising today. Influencer Marketing Expands Fundraising Opportunities Partnering with influencers...
In today’s digital world, Christian organizations have a powerful opportunity to expand their fundraising efforts online. By utilizing digital platforms, you can connect with more donors and amplify your impact. Here are seven practical strategies to help your...
As a fundraising and marketing professional, you are familiar with tracking a variety of metrics—ROI, cost-per-donor, engagement rates—but there is one often-overlooked metric that can dramatically improve your results: landing page conversion rate. Your landing page...
Finding new donors is crucial for nonprofits, but new technologies to simplify this process are rare. Instead, using familiar methods in innovative ways can create new opportunities. While the following approaches may not be new, you might not have considered using...